GAIN Feeds brand refreshed as GAIN Animal Nutrition 

GAIN Feeds brand refreshed as GAIN Animal Nutrition 

As part of Glanbia, a global leader in nutrition, GAIN Animal Nutrition is the leading animal feed supplier in Ireland with ambitious growth aspirations in domestic and international markets.

Following engagement with stakeholders GAIN Feeds has been repositioned with a performance and a companion platform.From this GAIN Animal Nutrition has been created and a refreshed brand identity has been developed that simplifies and clarifies the brand and animal categories as well as capturing the transition from feed producer to animal nutrition experts.

Colm Eustace CEO Glanbia Agribusiness commented; “we are delighted to announce the brand refresh launch for ‘GAIN Animal Nutrition’. From Glanbia, a global leader in human nutrition, GAIN has been trusted by its customers to provide a wide-choice of expert formulated nutrition for companion and performance animals. With input from representatives across all GAIN product categories, we now have strong, clear and consistent messaging that reflects our position as leaders in animal nutrition”.